What is a White Label Payment Gateway, and How does it Work?

What is a White Label Payment Gateway, and How does it Work?

If you’d like both payment processing and payment gateway services, you can use the PayPal Commerce Platform. Many businesses use a payment processor that’s connected to their merchant account, meaning all of their payments are delivered directly to them. However, you can also use a third-party payment processor that stores payments for many different businesses.

white label payment gateway meaning

We integrate payment providers and acquirers all around the world to bring a unified communication, control, and management interface. If not all, find a whitelabel payment gateway that offers at least all the popular payment options so as to ensure conversions and eliminate the risk of last minute drop-offs. However, with a whitelabel payment gateway by your side, you ensure that customers are neither redirected to another site nor start to question the authenticity of your brand.

You can adapt our experience to your particular situation. But no matter how you decide to do it, use our list as a cheatsheet when developing a payment system MVP. Finally, we proceeded to set up optimized analytics modules. white label payment gateway The idea was, once again, to let users easily get all the necessary data from the system in a few clicks. For it, we created diagrams and detailed reports for the main cards transactions during a specific period.

E. Access to digital wallets and mobile payments

These services enable businesses to accept payments from various credit card companies, such as Visa, Mastercard, and American Express, and in different currencies. Payment processing services also ensure that businesses are PCI compliant https://xcritical.com/ and adhere to the latest security standards. White label payment gateways are provided by specialized payment gateway providers who offer a fully integrated, customizable solution that can be tailored to the specific needs of businesses.

So, let’s see what you as a merchant should look for in a white-label provider. Businesses opt for white-label payment gateways now more than ever. White label payment gateway will assist in making customers loyal and confident in the services. Plenty of people feel suspicious or simply unsatisfied when the payment procedure transfers them to a different website. With the technology in question, a business owner will add own logo to the service.

Best White Label Payment Gateway Solutions in 2023

This allows merchants to receive payments through third-party services while using their own name and brand. In other words, all businesses can choose to accept payments online via a white label payment gateway. Many business owners think that white label payment gateways are only meant for big brands and unicorn startups, which is not true. Irrespective of the size and scale of your business, you can switch to white label payment gateways.

white label payment gateway meaning

With digital wallets and mobile payments, customers can easily make payments using their mobile devices, improving the overall payment experience. White label payment gateways work by providing businesses with a customizable payment processing platform that can be integrated with their existing systems. Businesses can integrate the white label payment gateway into their websites, mobile apps, or other platforms in order to accept payments directly from their customers. When a customer makes a payment, the payment gateway securely processes the transaction and sends the funds to the merchant’s account.

Payment gateways typically charge a combination of initial setup fees, a flat monthly fee, and a small fee for each transaction. Some gateways may also charge a fraction of each purchase. For example, Square charges a ten-cent fee on most card transactions, as well as 2.6% of payment volume. You have complete control when it comes to building your own gateway. You are in charge of all the features and integrations that the gateway needs to have to suit your business needs. However, you need to have a team which is specialized in the particular area and has technological expertise to keep the process smooth.

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Another reputable online payment gateway is Stripe, which facilitates credit and debit card payments for all business types. We’ve compiled a list of top-ranking payment gateway providers based on their key features, pros and cons, and pricing. On the other hand, a payment gateway serves as a middleman that approves or declines transactions between merchants and customers. You’ve probably heard the terms “payment gateway” and “payment processor” tossed around with equal weight. While each one plays a vital role in managing online transactions, the distinction can be a bit confusing, especially if you’re new to the world of e-commerce. Learn more about a payment gateway versus a payment processor to discover which one you need for your business.

white label payment gateway meaning

Once someone decides to build a payment gateway, he needs to spend both money and time. With white-label services, on the contrary, a merchant needs to buy a license, integrate a payment gateway, and that’s it. A payment processor uses that information to charge the customers’ bank or credit card provider.

Cost Effective

Reliable white-label payment solutions like Akurateco come with built-in risk management functionality. At its core, it’s a feature that aims to detect and prevent potentially fraudulent transactions. Thus, Akurateco utilizes three anti-fraud modules to achieve that goal. Payment experts suggest choosing a white-label provider already functioning in the region to save both time and money. And remember that payment giants are typically reluctant to support small businesses and are less likely to meet you halfway.

  • On top of that, one can also predefine routing through certain payment methods for certain regions.
  • Consequently, customers will be more likely to stick around for the long haul.
  • To keep and get new consumers, you must provide a quick, frictionless, and superior checkout experience for them.
  • For instance, enabling a direct transaction between a merchant and a customer.
  • There are many benefits to being able to offer a service like this one.
  • You will get total control over the customer relations, meaning you will establish the rules for how your gateway equipment and products will be serviced and sold.

So, you might want to look for a smaller reliable white-label payment solution. The market is overcrowded with white-label providers offering international payment methods. But only a few truly understand the peculiarities of running a business in a certain region and provide their clients with local solutions.

Ready to have all your payment challenges solved and win over competitors?

This gives you the information you need to make informed decisions. Whether it is in-depth transaction data, chargeback and refund information or acquirer performance statistics, you are in control of your payments strategy and success. The use of a white-label payment gateway will solidify your relations with your merchants and put you in the position to meet their needs better. You will get access to the shopping cart integrations processor connections of the platform, enabling you to offer solutions to a wider merchant group and take care of their needs.

To the best of our knowledge, all content is accurate as of the date posted, though offers contained herein may no longer be available. The opinions expressed are the author’s alone and have not been provided, approved, or otherwise endorsed by our partners. Payment Depot uses a subscription pricing model based on your monthly transaction volume, making it good for businesses with lots of transactions. Dedicated technical support ready to help you at any point of your operation.

How to Understand When to Switch to a White-Label Payment Gateway

As a result, choosing ready-to-market products that have already been polished is a simple alternative for quickly branding and marketing products. Building a custom gateway is completely up to you to decide what features and integrations the gateway needs to meet your business requirements. To ensure a seamless process, you’ll need a team composed of experts in the relevant field and those familiar with cutting-edge technology. If ever anything goes wrong, the payment gateway will take responsibility and work on a fix or update for the service.

A customizable platform can make online store customization much easier, as businesses may be able to take advantage of advanced tools without hiring someone to code a custom checkout page. This may influence which products we review and write about , but it in no way affects our recommendations or advice, which are grounded in thousands of hours of research. Our partners cannot pay us to guarantee favorable reviews of their products or services. ECOM stands for electronic commerce and refers to every transaction done via eCommerce platforms.

What is White Label Credit Card Processing?

It ensures sure all the details are correct so the sale can be transmitted to the payment processor. PayPipes brings you a technical solution to setup a payment gateway with your company brand and color for seamless customer journey regardless of the payment channel or country. It is designed for EMIs, PSPs, ISOs, VARs and others that offer payment services to their merchant customer base. A payment gateway with White label cryptocurrency guarantees many benefits for any company because the financial system is not an area where you should take risks. White label gateway is a whole system of crypto payment gateways from which business people and companies process virtual transactions under their brand through other services.

In most cases, payment gateway providers will customise their payment solution to make it suit your business. You can choose to go ahead with it based on the time they say it would take to turn it into a white-label payment gateway. Wondering about the benefits of choosing white label payment gateway providers? WePay offers a white-label payments integration on top of its standard payments platform. The Clear service helps businesses integrate WePay into their websites and checkouts without redirecting customers. You can either build your own checkout form or customize existing templates, enabling you to have your brand colors and logo appear seamlessly throughout the payment process.

Integration with these services can help businesses streamline their operations by automatically updating their records, reducing manual data entry and potential errors. White label payment gateways provide businesses with the ability to customize payment pages and checkout processes. This ensures that businesses can tailor the payment experience to their brand and customer preferences. With customized payment pages and checkout processes, businesses can improve the overall payment experience, leading to higher customer satisfaction and increased sales. Providing payment processing services to merchants requires your gateway to comply with a range of standards.